Pastel illustrations

There is something about pastel colors and ink splatters that makes a design feel alive without being loud. The Pastel Illustrations pack captures that balance with 39 character scenes painted in soft, muted tones and accented with brush ink splatters that form the shadows and depth in each composition. It is a style that looks hand-painted, warm, and a little bit effortless.

That Ink Splatter Effect

The defining feature of this pack is the brush ink splatter technique. Instead of solid fills or gradients, the shadows and color accents are built from actual brush strokes and splatters. This gives every illustration an organic, textured quality that makes them feel more like fine art prints than digital graphics. It is the kind of subtle detail that makes people zoom in and appreciate the craft.

• 39 character illustrations with actions and everyday scenes
• Soft pastel color palette with ink splatter shadow effects
• Fully editable vector files with included brush presets
• Available in AI, SVG, PNG, and Sketch formats
• Perfect for empty state designs, hero banners, and creative layouts

Where This Style Works

Portfolio websites that need art-forward visuals. Wellness and lifestyle brands that want soft, approachable imagery. Mobile app empty states where a gentle illustration feels better than a cold "no data" message. Creative agency websites, children's education platforms, and anywhere that calls for warmth and artistic sensibility.

The pack includes the original vector source files and all the brushes used in the designs. This means you can create new illustrations in the exact same style, or modify existing ones while keeping the ink splatter aesthetic consistent.

If you enjoy this hand-crafted feel, the Raw Illustrations take the watercolor-meets-vector concept even further with bolder strokes. Browse more options in our hand-drawn style collection, or try customizing colors with the Free SVG Color Editor.